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Take Care Tahoe Takes Action

  Tahoe Chamber  |   May 7, 2019   |   Chamber News

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The Annual Tourism Forum: Responsible Tourism on May 30th will feature a presentation from Take Care Tahoe on what is being done on a local level to help keep the tourism economy strong yet sustainable.

Early bird tickets will be available until May 10th and include breakfast.

Take Care is a collective group of more than 20 environmental organizations in the region that love Lake Tahoe and wanted to make it easier for people to find fun and interesting ways to learn more about Tahoe.

Litter. Dog poop. Unsafe fires. Bear safety. These are just some of the issues impacting the Lake Tahoe region. With that in mind, the collective group unveiled the Take Care campaign in 2015 to help reduce these impacts and promote a more responsible use of our great outdoors.

The campaign was designed for use in outreach efforts by Tahoe-Truckee public agencies, private businesses and nonprofit organizations. Aimed at residents and visitors, the campaign is a series of reminders that poke fun at the mistakes we all make when we’re not paying attention and includes messaging about general litter, cigarette butts and beer bottle litter, dog waste, fire safety, bear awareness, and aquatic invasive species prevention.

The campaign was the result of several months of organization collaboration after a workshop in September 2013 that bought together more than 60 regional stakeholders, said Amy Berry, Tahoe Fund CEO and member of the Lake Tahoe Outreach Committee.

The Take Care group also launched a cohesive, easy-to-use website (http://www.takecaretahoe.org) to provide a single information source for all environmental education activities. The event calendar includes many ways upcoming opportunities, from cleanups to nature walks to family-friendly hikes and more, those who know and love Tahoe can participate in efforts to care for the Tahoe area. The site also includes information on more than a dozen visitor, science, and historical centers around the region.

There are so many wonderful ways for visitors and residents to connect with Tahoe, but it hasn’t always been easy to find these opportunities in the past,” said Amy Berry, CEO of Tahoe Fund and a member of the Take Care Tahoe team. “We developed this site to help make it easier for people looking for this information to be able to find it. It is a great tool for our tourism industry.”

The website also offers tips on how you can take care of Tahoe while visiting.

To take part, visit www.TakeCareTahoe.org. The website was funded through Access to AT&T and a grant from the Tahoe Fund.


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